Marketing & PR Corporation (MMPRC) will be taking part in ITB Berlin which
will be held from 6 – 10 March 2019 in Berlin, Germany. This year’s industry
participants consists of 273 participants from 104 companies.
order to share important information regarding this year’s exhibition, MMPRC
hosted a pre-meeting at the conference Room at TFG Building, for all participants
attending the fair.
pre-meeting is held every year before ITB, in order to give detailed
information about the exhibition, and other opportunities that are available
throughout the 5 days for industry partners to utilize and gain further
exposure and benefits for their respective business. Through this meeting,
industry partners can also share any concerns or ideas that they may have to
improve the participation at ITB. MMPRC also takes this opportunity to
introduce and meet with the delegation before the exhibition.
Berlin is the largest travel trade exhibition in the world showcasing over
10,000 exhibitors, and visited by over 160,000 visitors which includes travel
trade and public. ITB Berlin covers all aspects in the travel and tourism
sector including destinations, tour operators, airlines, hotels, bloggers and
several other stakeholders from the industry.
has been a major market in terms of arrivals to Maldives, with 117,532 German
tourists recorded to have visited Maldives in 2018. This is an increase of 4.8%
when compared to the previous year. German market contributes to 7.9% of the
total market share, making it one of the top European markets to Maldives.
Through participation in ITB Berlin, it is expected that the numbers would
continue to grow over the coming years,